Posts Tagged "web-to-print"
Managed Print Solutions
Managed Print Solutions like web-to-print and fulfillment offer many benefits. What exactly is a managed print solution and why is it something you should learn more about? Simply put, a web-to-print and fulfillment program is a centralized marketing solution that serves as…
Marketing Strategies and Tactics
Marketing Strategies and Tactics in good times and in bad The big shots in Washington and on Wall Street say that the economy is doing just fine. A lot of people on Main Street don’t agree. What are business owners…
Digital Printing Ain’t What It Used To Be…
How to benefit from digital printing #1) Embace its maturity Digital printing has grown up a lot since it first came onto the scene. Not only have the improvements in digital printing greatly increased digital printing quality, they also help…
Harness the Power of One to One Marketing and Integration
The Power of One to One Marketing and Integration The Business Dictionary defines Integrated Marketing as strategy aimed at unifying different marketing methods such as one-to-one marketing (the main thrust of this blog), mass marketing, and direct marketing. Its objective…
Tips to Help Take Advantage of Big Data and Variable Data Printing
Let Big Data and Variable Data Printing (VDP) Work For You. Here’s one time when the “media” isn’t exaggerating. I’m talking about the term “Big Data.” People, you know, the folks who buy your products and services are generating 2.5…
Are you giving up on commercial printing?
Please don’t give up on commercial printing Because commercial print is alive and well, and living, or should I say, working alongside a new, powerful partner—web-based integrated marketing communications. Once you do the research, you’ll discover that print should still…
Implementing a web to print program
Web to print programs provide huge savings and more! Have you heard of the term web to print programs? If you haven’t, not to worry, because you’re not alone. Web to print program is the term used to describe an…
Tips on when to use RGB and CMYK
RGB and CMYK? What’s the difference? These days more and more graphic designers are grappling with this very question. Which is why I want to take the time in this blog to color your opinion as to which one to use, and…
Commercial Printing Tips
Commercial printing screening – what is the difference? FM vs. AM. we’re not talking radio here. What we’re talking about is Frequency. Modulation (FM) screening or stochastic printing and Amplitude Modulation (AM) or conventional screening. I know, it sounds like…
Personalized URLs Get Better RESULTS
Get More Personal With Your Customers using (PURLs) personalized URLs PURLs or personalized URLs offer businesses countless benefits. Relevancy is at the top of the list. PURLs give you the ability to provide your prospects with direct mail and email marketing messages…
