Posts Tagged "web development"

Marketing Lead Generation Strategies and Tactics

Which marketing lead generation strategies and tactics are you placing your bets on? Digital marketing is great for putting out one-to-one messaging in short bursts and in real-time. This lightning fast, ongoing approach enables you to collect vast amounts of…

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Web Landing Pages

Web landing pages can work wonders Websites and website marketing are just the beginning of an e-Marketing effort. Now it’s time to think about two types of web landing pages: microsites and lead capture landing pages.  First of all, it’s…

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Successful websites require work

Successful websites require work— and more work Why do you think it’s called the Worldwide Web? Because websites (www.yourcompanynamehere.com) are incredible tools to communicate your message and market your products or services to a worldwide audience. As with all methods…

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Variable Data Printing

Tips to Help Take Advantage of Big Data and Variable Data Printing

Let Big Data and Variable Data Printing (VDP) Work For You. Here’s one time when the “media” isn’t exaggerating. I’m talking about the term “Big Data.” People, you know, the folks who buy your products and services are generating 2.5…

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Tips on how to reap rewards from an integrated marketing campaign

Integrated Marketing Campaigns Can Work For You The Internet has given the world a mountain of information. It’s also provided marketers with a great opportunity by introducing new channels for sales and creating new consumer behaviors. To take advantage of…

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Online and Offline Marketing Tips

All your online and offline marketing messaging must be consistent. “Online meet offline, offline meet online”  Now that the two are acquainted and actually working together on behalf of their clients, it’s time to talk about the two as a…

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Are you giving up on commercial printing?

Please don’t give up on commercial printing Because commercial print is alive and well, and living, or should I say, working alongside a new, powerful partner—web-based integrated marketing communications. Once you do the research, you’ll discover that print should still…

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Implementing a web to print program

Web to print programs provide huge savings and more! Have you heard of the term web to print programs? If you haven’t, not to worry, because you’re not alone. Web to print program is the term used to describe an…

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Tips on when to use RGB and CMYK

RGB and CMYK? What’s the difference? These days more and more graphic designers are grappling with this very question. Which is why I want to take the time in this blog to color your opinion as to which one to use, and…

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Email marketing is more powerful than ever.

Do you have an email marketing program? Email marketing is still very much at the core of any conversations and conversions happening in the digital world. Like any means of communication, email marketing is evolving. How can marketers adapt to…

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