Posts Tagged "internet marketing"
Excellent customer service is what separates an average company from an excellent one
What is excellent customer service? It’s the company’s ability to consistently and constantly exceed the expectations of its customers. Companies attain it by maintaining a good relationship with customers, being honest, understanding their customers better, and comprehending the specifics of…
Press Kits and Press Releases in this day and age
Press kits and press releases are still solid selling tools A press kit is a pre-packaged set of promotional materials distributed to members of the media for promotional use by persons, companies or other organizations . Press kits are commonly…
Cross-media marketing campaigns and the role graphic design plays
Cross-media marketing campaigns, and how to get the most from them As you no doubt have noticed, marketing is taking on more and more forms these days, from the traditional to the electronic. What is a marketer to do? Do…
Knowing how to use QR Codes properly is important
What are QR Codes, and why should you care? QR Code (abbreviated from Quick Response Code) is the trademark for a type of matrix barcode (or two-dimensional barcode) first designed for and used in the Japanese automotive industry. Over the…
Personalized direct mail marketing
Personalized direct mail marketing made easy and effective with pURLs pURLs are a godsend to marketers because they offer another layer of personalized direct mail. In case you have not had the pleasure to learn about or use them, pURLs—Personalized…
When exhibiting are you promoting your trade shows for maximum exposure?
Maximize your next trade show exposure and attendance. It’s plain to see why trade shows are extremely popular events in many industries. They attract large crowds. But with the large numbers of visitors come a large numbers of exhibitors— all…
Marketing Lead Generation Strategies and Tactics
Which marketing lead generation strategies and tactics are you placing your bets on? Digital marketing is great for putting out one-to-one messaging in short bursts and in real-time. This lightning fast, ongoing approach enables you to collect vast amounts of…
Tips to develop a profile of your target audiences
Develop a profile and your target audiences will follow In my last blog I discussed the rapid rate of technological change in offline and online marketing, and how getting control of it is essential to the future success of your…
Today’s New Marketing Technology Solutions
Marketing technology is changing. Are You? Offline and online marketing is changing faster than you can say, “nanosecond”. Your future success will depend on your ability to respond to rapidly changing technologies, adapt your services to evolving industry standards, and…
Web Landing Pages
Web landing pages can work wonders Websites and website marketing are just the beginning of an e-Marketing effort. Now it’s time to think about two types of web landing pages: microsites and lead capture landing pages. First of all, it’s…
