Posts Tagged "printed on demand"

This time it’s Personal Variable Data Printing

Variable Data Printing, a One to One Connection with your Audience In the competitive business world, it is the marketer’s job to ensure that the value of the direct marketing dollar is stretched to its fullest economic potential. But many…

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Personalized URLs Get Better RESULTS

Get More Personal With Your Customers using (PURLs) personalized URLs PURLs or personalized URLs offer businesses countless benefits. Relevancy is at the top of the list. PURLs give you the ability to provide your prospects with direct mail and email marketing messages…

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Online Printing and Fulfillment Solution

Hologic, one of the world’s leading providers of health care solutions for women, wanted to develop a more efficient way for its customers to order marketing and promotional materials that help promote its services. They came to Ferrante & Associates for the solution.

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Thoughts about the change in Printing Communications?

Printing communications “The Times They Are a-Changin”… in 2010 Was Bob Dylan thinking of the printing communications industry in 2009, and moving forward into 2010, when he released this song in January 1964? Probably not, but it certainly seems to…

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Using specialized finishing and printing techniques

Enhance your printing experience with special finishing and printing techniques. It has become readily apparent that providing high quality print using ONLY four color processes is not enough to separate your printed product from your competitors. Using additional printing techniques…

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What does web to print mean?

Why do I care about a web to print capability? We’ve noticed that “Web to Print” and “Print on Demand” are used almost interchangeably. It almost should be “Web-to-Print-on-Demand!” That’s more to the point, but much too wordy.  Still, the…

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Why you should use print on demand

Print on Demand (POD) has now become an essential business tool Print on demand is for all enterprises that use printed materials (which is EVERYONE!). Ordering printed products through a secure web portal, with automatic pre-flight and scheduling, is an…

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