Category Archive for "Internet Marketing Services"
Online Printing and Fulfillment Solution
Hologic, one of the world’s leading providers of health care solutions for women, wanted to develop a more efficient way for its customers to order marketing and promotional materials that help promote its services. They came to Ferrante & Associates for the solution.
Personalized URLs are NOT the magic “success” button!
Adding pURLs (Personalized URLs) to your direct marketing campaigns? It has been interesting to watch the ongoing discussions about the use of pURLs (personalized URLs) and how many say that the usage of them will increase your response rates by double…
Integrate printing into your marketing mix
Don’t miss an opportunity to integrate printing … It’s a winning combination Much has been discussed about what is the right mix of media (or shall we call them channels?) when developing an integrated marketing strategy. There are lots of…
